What is with the single quotes?
Not to be confused as a tautology, single quote marks - used as you ask, Brian - simply
indicate to the reader there is no literal meaning intended.
Common practice - as taught in schools of my time in my part of Australia - the finer
points of using *any* system of quotation marks has and is being wiped out by the ingress
of modified American English, simply because the dominant 'educators' believe the loss of
meaning over preferred expediency in getting an "A for English" better serves *their*
funding model - all schools in Australia receive Federal G'mnt funding.
Long sentence?
Do not then get me started up on G'mnt funding scales in our education system..! [laughs]
With quote marks use, the reflection of the writer is found in consistency.
The work I link to goes further in making that a recognisable "rule" of sorts,
"as long as you employ logic and consistency" - I trust all this helps.
https://grammarfactory.com/grammar-goodies/use-quotation-marks-like-an-expert/While I have your 'ear', Brian?
The "Aussie Innovation" thing is a joke - "funny hah ha", like.
Not, "funny weirdo"... get it?
FYI - I own one, have done now for14 years.
No way would anyone suit a Lab. up in that kit depicted.
Here he is in his sunset years, *still* working..!
Bill