BEEKEEPING LEARNING CENTER > GENERAL BEEKEEPING - MAIN POSTING FORUM.
Honey consumer's needs
ILikeHoney:
What do people who buy honey want? What motivates them to choose one honey product, over another?
People have a lot of concerns over the quality of honey products. They might be concerned that it's been pasteurised, which would reduce it's taste, nutritional content and some believe it's medicinal properties also. They might concerned it's been adulterated, one way or another.
People also seem to want to buy local honey, whether that be to support their local beekeepers, or simply because they want honey that contains local pollen.
What other needs and wants do consumers have, other than cost factors?
BeeMaster2:
Welcome to Beemaster.
As you mentioned, those that know the value of real honey want it un treated. No high filtering and no heat above 104f.
Jim
G3farms:
I also find that there is two types of honey buyers.........
The ones who know what it is and use it everyday, they are wanting it unfiltered, unheated and in bulk.
The ones who do not really know what honey is besides a sweet gooey substance and they like it in a fancy little jar.
Bush_84:
--- Quote from: G3farms on July 22, 2018, 09:35:14 am ---I also find that there is two types of honey buyers.........
The ones who know what it is and use it everyday, they are wanting it unfiltered, unheated and in bulk.
The ones who do not really know what honey is besides a sweet gooey substance and they like it in a fancy little jar.
--- End quote ---
The ones who want the fancy jar also want the fancy titles on their honey.
Hops Brewster:
When you find the answer to that question, please let us know.
or...
Don't you think that answer will vary from person to person and locale to locale and honey to honey?
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